A Texas-Size Stadium The new Cowboys Stadium in Arlington, Tx, is a three million square foot structure that is three times the size of the team's old home, Texas Stadium
At three million square feet, the new Dallas Cowboys stadium in Arlington is three times larger than the Cowboys' old home, Texas Stadium, in nearby Irving. It was designed by Bryan Trubey of Dallas-based HKS Architects.
The gargantuan, 72-by-160-foot dual video screens, which are nestled between the 20-yard lines, will carry the Cowboys' own game feed from eight live cameras.
On a recent tour of the three-million-square-foot structure, fans traced the path that the Cowboys will take to the field.
A $15-per-person tour runs every 30 minutes seven days a week. For the Cowboys' first regular-season game, on Sept. 20 against the Giants, Jones expects a crowd of 100,000. Seats start at $59 a ticket and top off at $340 a game. Thousands will pay $29 to stand on platforms and staircases above the end zones.
The field, made of synthetic turf, is 50 feet below ground level. The franchise will profit from renting out the stadium for other events, including concerts, religious conferences, next year's N.B.A. All-Star Game and the 2014 N.C.A.A. Final Four.
The American Airlines Lounge on the silver level. Jones said he has sold 290 of his 315 luxury suites for $100,000 to $500,000 each but only about two-thirds of his 15,000 club seats, which license for $16,000 to $150,000 apiece. (The licenses do not include the cost of tickets.)
The owner of the Cowboys, Jerry Jones, inside the stadium. With a price tag of $1.12 billion, it is the N.F.L.'s priciest building but will be eclipsed next year by the $1.6 billion Jets-Giants stadium.
Jones praised the design of the new stadium. He raved about the marble floors that were picked out by his wife, Gene, and the stadium's contemporary art works, like the one by Olafur Eliasson titled "Fat Superstar."
A seating area inside the plush Legend's Club. The Cowboys, the most valuable team in sports last year at $1.6 billion, according to Forbes, are opening their stadium during a severe recession that has kept Jones from selling naming rights.
